THE FOUNDERS OF POZA are no strangers to the world of entrepreneurship and the rigors of owning and managing a business in the beauty and cosmetology industry. For the last four years, Sara and Pooran have been successful partners in a very trendy and profitable salon in Charlotte, NC named Poza. Leveraging their experience and knowledge of the industry, the two partners decided it was time to commence in another business venture, this time in the dotcom space.
The idea for Poza was born two years ago after Sara came to the realization that there had to be a better way for cosmetologist to train, share knowledge and communicate with industry leaders and trend setters. A thorough search on the internet for a central location of knowledge was hard to find, and what training and knowledge networks were available were antiquated and failing as trustworthy and engaging resources.
The path to Poza was driven by emotion, a passion for the industry, a desire to share knowledge in a hope to build strength in the cosmetology industry and change the perception of the trade. Poza has been created to provide a full social networking and knowledge-sharing community for cosmetologists in an elegant and sophisticated setting.
Over the next few pages we will present a preview into the site. Outlined you will find a smart and competitive membership structure, a sneak peak into the contents to the site, advertising, sponsorship and affiliate models, as well as our methods for driving participation of members.
Poza will become a leading daily resource for cosmetologists to connect, share and learn.